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Masterclass: Content Wizard Factory
July 19, 2018 @ 10:00 am - 4:00 pm$150
To succeed with social media now, it’s all about visual content. So how do you keep up if you’re not a Photoshop wizard or an experienced video editor?
This interactive masterclass will bring you up to speed with the easy way to create photos and videos with the tools you have available. Attendees will use their own smartphones or tablets to workshop content ideas and experiment with putting together engaging social media content.
The masterclass will include group exercises where attendees will work together to sharpen their photography and videography skills using their mobile phones. Attendees will learn to use leading free apps on Android and iOS to produce content for social media, and post it direct from their smart phone.
This masterclass has a heavy emphasis on using smart phones and tablets to produce social media content with free apps. It is recommended, but not required, for attendees to bring:
- their own iOS or Android smart phone or tablet to play along (Windows Mobile and Surface tablets won’t be covered by this masterclass)
- a phone/tablet charger for a lunchtime power boost
- headphones/headset, plus an adaptor if your smartphone doesn’t have a headphone jack
- Campaign and content ideas for your social media content
Each attendee will be supplied a basic kit for smart phone content creation, which includes:
- Universal mobile phone tripod mount
- Table top tripod
- Lavalier microphone
About the presenter: Ryan Jones
Ryan Jones is the Managing Director of Refuel Creative, a full-service marketing and technology consultancy based in Adelaide, Australia. Refuel works with businesses and not-for-profits across Australia and New Zealand to implement unique marketing and technology solutions, and upskill their staff.
Refuel Creative is a badged Google Partner with Search and Mobile Ads specialisations, demonstrating advanced knowledge in Google AdWords advertising products. Ryan also has certifications in AdWords Search Marketing and Analytics.
After building his first commercial website at age 12, Ryan mixed his love of technology and design before graduating with a Bachelor of Management (Marketing) degree from the University of South Australia.
Ryan spent the next 10 years working extensively in digital media, online video streaming, and startup businesses, while he has spent the last 6 years mixing his marketing skills with his passion for technology, educating the not-for-profit sector on technology use, marketing and digital media.